Christopher Gimmer of Snappa

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Today, I’m talking with Christopher Gimmer, the Co-Founder and CEO of Snappa, a SaaS startup that lets you create online graphics in a snap.

Chris first came on the show almost exactly a year ago and shared how he grew Snappa to $20k MRR in just one year. As a MicroConf regular, it’s been great to catch up with him out in Vegas and hear how business is going but it’s not usually polite to grill somebody for 30 minutes in person, so I was excited to have the opportunity to do that today.

Since our last interview, Snappa has nearly tripled and we talk about the lessons Chris has learned along the way; everything from hiring to how they’ve sustained this growth with a lean, profitable team.

If you’ve always heard you need to pick growth or profitability, then Chris is here to tell you why that doesn’t need to be the case.

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Topics covered:

  • Background leading up to today
  • Founder’s Lessons
    1. Where do you personally add the most value to the business?
    2. What is one position you wished you hired for earlier?
    3. What is something that today you really shouldn’t be doing anymore?
  • Behind-the-scenes
    1. What has been the hardest part of building Snappa for you personally?
    2. How do you decide what actually moves the business?
    3. What do you do when you feel overwhelmed or unfocused?
    4. What has changed about you since launching your business?
    5. What new challenges are you preparing for as a founder?
  • Tying it together
  • “Rapid Fire” Questions
  • Where can listeners go to learn more?

Resources mentioned:

Where to learn more: