Tyler Tringas of Earnest Capital


Today, I’m talking with Tyler Tringas, General Partner at Earnest Capital, a new fund designed to provide early-stage funding for bootstrappers.

I’ve been following Tyler’s writing for a while now when he was documenting his journey of starting and eventually selling his SaaS, Storemapper, but when I heard what he was up to at Earnest Capital, I knew I had to reach out.

I’m trying to focus this show less about day-to-day hacks and more about what it actually takes to be an effective leader and build a sustainable business.

I think the sustainable part is one of the most important pieces of the equation to listeners, it definitely is to me, but it’s typically seen as a negative when it comes to traditional venture capital.

Like Rob Walling from TinySeed, who I talked to last week, Tyler is trying his hand at finding a way to invest capital in a way that allows founders and investors to benefit from profitability.

In our chat, we dive into what that looks like and how Tyler sees Earnest fitting into the startup ecosystem.

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Topics covered:

  1. Background leading up to today
  2. Shared Earnings Agreement
    1. The goal of the SEAL
    2. Overview of the details
    3. Who is a SEAL the best fit for?
    4. Who is it not for?
    5. What are the differences between a SEAL, a SAFE, and a convertible note?
  3. Behind-the-scenes
    1. How is Earnest Capital itself structured?
    2. What will the investment process look like?
  4. “Rapid Fire” Questions
  5. Where can listeners go to learn more?

Resources mentioned:

Where to learn more: